Measured
Client: Internal
Explanation of Work
Hired as the first internal designer, I was tasked with owning the brand and it’s many outputs. Below are various assets I created to drive leads and site traffic.
Social Ads
Ads made for LinkedIn, mainly to drive site traffic to blogs, guides and other content.
Swag
A few t-shirt designs for conferences, in-person events, etc.
Icons
Icons for use in sales decks, one sheets, reports, etc.
Web Design
Guide & Webinar Registration Template
The landing page for the Secrets to Omnichannel Success webinar, was also used as a template for other guide/webinar releases. There are two states, the one on the left which houses the video after the event, and the registration version that is similar to the DTC Marketing Guide seen above.
Incrementality Calculator
A tool created for potential clients to understand how Measured could optimize their budgets before reaching out for a demo.
B2B Landing Page
A landing page built for generating sales leads, that explains the pertinent points of the business.
2023 Essential Insights Blog
An article I compiled and designed of various content we ran in 2022 that should be top of mind for the new year. Included are case studies, blogs, PR pieces and case studies.
Credits
Clay Cohen - Director of Product Marketing
Jen Cadmus - Director of Marketing Communications
Cindy Starr - Fractional CMO